If you’ve seen any green tick infront of any company name which sends WhatsApp messages to you, then the company is using WhatsApp Business API to send SMS. This method is being used by the brands WorldWide to send messages, order notification etc to their customers automatically.

This is the only method provided by WhatsApp to send messages to your users/customers automatically. This can be used for free, WhatsApp doesn’t charge anything for sending messages this way.Īnother great way to send WhatsApp Messages to customers automatically is to use WhatsApp Business API. This has no automation and WhatsApp does not allow any use of automation when using this method to send messages to any user/customer. Using this option you can send messages to your users/customers manually, its similar to downloading WhatsApp Personal or WhatsApp Business app on your smartphone and then either sending messages or conversing with your customers using the app or the most efficient way is to use WhatsApp Web.

WhatsApp provides two options to send messages to your users

How to use whatsapp business